Services
Assembling various individual items into a single package or kit that is sold as one unit. This is often done before shipping or bundling, like offering multiple products together at a discounted price.
Kits can be tailored to specific customer needs or themes (e.g., a DIY project kit or a gift set).
Items are physically assembled into a kit, which may involve packaging or labeling.
Kits are tracked as single units in inventory, making it easier to manage stock levels.
Bundles are typically sold at a lower price than if items were purchased individually.
Items remain separate; they are simply marketed and sold together.
Each item is tracked individually, but the bundle is treated as a promotional offer.
Provides customers with a complete solution or experience.
Bundling related products can encourage higher sales volume.
Reduces the time and complexity of order fulfillment for multiple items.
Customers often perceive bundles as a better deal, increasing purchase likelihood.
Encourages customers to try complementary products.
Easier to manage as inventory can remain separate
